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Lustable, Paypal, and the polyfaceted brand: why brands need to evolve a...
yesterday saw the birth of Lustable – a site designed to be the ultimate companion for online shoppers. partnering with five of Australia’s most highly regarded fashion and design bloggers, the site...
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Big Planning and Big Thinking: How Bendigo and Adelaide Bank use owned &...
Got a big idea that you want to bring to life? Create a plan, share it and make it happen with help from the PlanBig community so the lovely and awesome Zaac posted a link to my wall of the above...
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Very Involved People: Why every brand know who they are, and have a Red...
Audi and Klout (an online influence indexer) have created a page that gifts its special socialites with a free wallpaper last week saw another step towards community and existing-customer-based comms...
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Not by the hair on my chinny chin chin: Lessons from The Guardian on getting,...
so I’ve been roused from a bit of a blogging famine (not self-imposed) by the surfacing of a rather remarkably brilliant bit of storytelling on two fronts by The Guardian. on one hand, the above is...
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When Dove met Facebook: and the illusion of a schedule that controls what...
Dove’s ‘The Ad Makeover’ campaign allows women to replace ads promoing low self esteem with something a little more positive John Hammond: You’re right, you’re absolutely right. Hiring Nedry was a...
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Dispatches from Mumbrella 360 Day Two: Twitter’s Barnes on having something...
so big day two of Mumbrella360 kicked off with an awesome presentation from Twitter’s Head of Agency and Brand Advocacy Melissa Barnes. essentially a ‘best of’ how brands are using the Twitter...
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PHDcast 28.06.13: Elections, Twitter, Hildebrand joins Ten’s Breakfast Show,...
player not working? click here to listen via audioboo another Friday (almost) means another PHDcast from PHD Australia in the week that saw Australia wake up with a new Prime Minister, we talk about...
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PHDcast 05.07.13: Qantas, Nissan, Transmedia, #nametheshow, AltaVista and I...
player not working? click here to listen on audioboo this week on the PHD cast I’m joined by Emma Glazier, Lauren Oldham and Peter Hunter to talk all things digital – up first is Qantas partnering...
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Welcome to Our World: What TV Execs and schedulers have to learn from Media...
so a very good friend of mine would spend his time as a child working out which TV shows should go before and after which other shows. he essentially played scheduling. he was therefore somewhat...
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Weapons of Mass Contagion: why our amazement and anger at Facebook’s emotion...
a Wordle of Facebook’s Statement of Rights and Responsibilities which “derives from the Facebook Principles, and is our terms of service that governs our relationship with users and others who...
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